Press Releases

CAN Associates signs lingerie brand Alexis Smith

 

CAN Associates Ltd are delighted to announce that they have signed one of 2012’s biggest lingerie brands – Alexis Smith. Alexis Smith lingerie is the revolutionary brand which provides a wide choice of beautiful lingerie with bras designed especially for women with large cup sizes and small back sizes.

 

Launched in only 2010, Alexis Smith lingerie has taken the world-wide lingerie and fashion industry by storm! Realising just how desperate many women with big busts and small frames were for beautiful and feminine bras with matching briefs, CEO and lingerie designer, Alexis Smith, saw a massive gap in the market and Alexis Smith lingerie was born.

 

Alexis Smith bras are designed especially for ladies with a small back/large cup size ratio and are suitable for natural and augmented breasts – crucially, they offer both a comfortable fit and a glamorous look! To achieve this Alexis implemented three significant design changes to the ‘regular’ big bust bras on the market. Firstly, Alexis Smith bras have a thin light weight wire for support - research found that thick heavy underwire would often irritate and dig into breast tissue. Secondly, Alexis Smith bras are designed with slightly more coverage on the cup than a half cup bra but a lower cut than an average plunge bra to give a fantastic sexy shape and great cleavage for larger breasts and thirdly Alexis’ bras have thin shoulder straps and two hook fastenings on all designs for sexy support.

 

2011 saw Alexis Smith lingerie reach new heights as TOWIE star Jessica Wright became the face of the brand and designed and exclusive lingerie range named ‘With Love Jess.’ After featuring on the BAFTA award winning ITV2 show itself, the media frenzy began and Alexis Smith lingerie appeared in national magazines and newspapers on a daily basis. This success has only continued and amplified and 2012 has seen an endless list of celebrity fans including the likes of Chelsea Healey, Jessica Jane Clement and the cast of TOWIE.

 

Beautiful, fashionable, affordable and most importantly supportive - Alexis Smith lingerie starts from £15.99 for briefs and bras starting from £29.99 – all are available from the Alexis Smith Official Website www.alexissmith.eu. Undoubtedly 2012 will be the biggest year yet for Alexis Smith as the brand continues to dominate the lingerie industry. Alexis Smith lingerie will be launching its Autumn/Winter 2012 Collection in the near future, have a brand new celebrity face and have exciting plans to enter the high street retail market - so watch this space!

 

Alexis Smith Underwear Prices Start at £15.99 – Sizes Start From Size 6, UK Size D Cup and 30 Back Size.

 

www.alexissmith.eu 

 

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