American heritage brand Goodyear has announced the launch of its men’s, women’s and children’s clothing, footwear and accessories into the UK Market. Rolling out from March 2015, the clothing line draws on the Goodyear brand’s research and technical expertise as well as its rich heritage and storied past. The casual and fashion vintage collections are enthused by the brand’s rich heritage and American roots while the outdoor and sport collections are inspired by the core Goodyear brand’s attributes of technical innovation, durability and weather-proof performance. The Goodyear Lifestyle Program, which includes an extensive range of quality clothing, footwear and accessories, is designed to offer comfort, combined with modern design and style. Goodyear began making footwear in 1901 and the soles of their products share the same high quality rubber used for making Goodyear tires, ensuring that grip, traction and durability have been central to the design principles of the footwear.

www.goodyearfootwear.com