Naomi Campbell’s Fashion For Relief Campaign, in partnership with Westfield London, has announced its latest project to help raise awareness on the spread of Ebola. The partnership will see the launch of a one-week pop-up store opening to the public in The Village on November 28 as part of Westfield’s big Shopping weekend. Naomi Campbell has called upon the world’s influential designers, brands and celebrities to join her and donate items for purchase at the Fashion For Relief Pop Up. Items purchased will earn shoppers the chance to win a one off celebrity item each day in a special Golden Ticket lottery. The Golden Ticket lottery will have special items donated by Naomi and her celebrity friends to be won as exclusive prizes each day. Naomi Campbell said: “I’m thrilled to return to Westfield London to launch the Fashion For Relief pop-up store. Raising awareness for Ebola and educating about its prevention is crucial to help prevent the spread of this deadly disease. We hope the Fashion For Relief store will raise much-needed funds and awareness, whilst offering amazing pieces at accessible prices.” The shop will launch with a VIP preview as part of Vogue Gold Night Out (see Fashion and Beauty Insight Events).

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