Sara Malocco PR has been appointed to handle the UK PR and marketing for Italian brand Yamamay. The retailer specialises in lingerie and swimwear. Established in 2001 Yamamay has become one of the leading Italian brands in the lingerie and swimwear sectors. Collections include lingerie, shapewear, nightwear, swimwear, apparel, and accessories. Yamamay flagship store is on 33D King’s Road, London.

www.yamamay.com