Imagination PR has announced three new client wins. The agency will now handle the press and publicity for Kind Natured, Good Things (pictured) and ARGAN+, as part of the Brand Architekts portfolio, along with the renewal of their handling of bagsy/Savannah Miller X bagsy. Kind Natured believes in keeping it natural; delivering on both packaging and performance. The ‘Feel Good Formulations’ stick to a carefully edited list of non-toxic, eco-friendly and thoughtfully selected plant extracts to deliver a therapeutic pampering experience – guilt-free. All the vegetarian friendly products are 97% natural and sulphate, paraben and petrochemical free. Good Things facial skincare has been developed with acclaimed health & beauty writer Alice Hart-Davis. The three collections which make up the range use superfruit beauty boosters powerful plant extracts, charcoal and natural ingredients from the bee hive in super-effective formulations. ARGAN+ is a highly effective, multi-benefit, ingredient led range with premium quality formulations. An exclusive mix of five highly restorative and nourishing oils, including precious Moroccan argan oil, baobab, kukui, moringa and sacha inchi, combine together to form an all natural blend – ARGAN+ SYNERGY.  The Moroccan Spice collection is the latest addition to the range.

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