Beauty SEEN has been appointed by Illamasqua to handle UK PR communications commencing May 30. Launched in 2008, ILLAMASQUA (a combination of ‘Illusion’ and ‘Masquerade’) is the brainchild of Yorkshire marketing guru Julian Kynaston who launched the brand to reflect his passion for all things subcultural. Joseph Corre, son of Vivienne Westwood and Malcolm McLaren, joined the company in 2010, and alongside Kynaston continued to grow the brand with creativity, inclusivity and self-expression at its root. Beauty SEEN will handle all press requests, queries and influencer engagement.

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