Fashion and beauty brand InStyle has unveiled the winners of its 2017 Best Beauty Buys Awards, as judged by 100 industry experts. The annual awards, now in their 16th year, honour 143 products spanning make-up, skincare, body care and hair, and are eagerly awaited every year by consumers and the beauty industry. This year, InStyle has introduced a new dedicated Best Beauty Buys channel on InStyle.co.uk where the 2017 winners are revealed in full. The channel also offers how-to videos with the winning products and is supported by an extensive social media campaign. The Editors’ Choice Award, which launched as part of the Best Beauty Buys in 2015 and is judged by InStyle’s expert beauty team, recognises the best new launches of the year. As well as the existing categories of make-up, skincare, hair, fragrance and body care for this award, InStyle introduced six new categories this year including service/treatment, tan, men’s grooming and wellness. Some of the winners include Lancôme Hypnôse Mascara – Best Mascara, Bobbi Brown Long-Wear Gel Eyeliner – Best Liquid/Gel Eyeliner, Giorgio Armani Luminous Silk Foundation – Best Liquid Foundation, Bioderma Sensibio H20 – Best Micellar Water, Cetaphil Gentle Skin Cleanser– Best Wash-Off Cleanser, Aesop Geranium Leaf Body Cleanser Gel – Best Shower Gel, St Tropez Gradual Tan Tinted Body Lotion – Best Gradual Tan, Philip Kingsley Elasticizer – Best Deep Conditioning Mask, John Frieda Frizz Ease – Best De-frizzer, Dorco Razors PACE 6 Plus – Men’s Grooming and Murad Method Facial – Service/Treatment.

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