This month, Elizabeth and James will expand distribution of its namesake Nirvana fragrance collection to the UK in partnership with Butterfly Beauty LLC. Elizabeth and James Nirvana Black, Nirvana White, Nirvana Rose, and Nirvana Bourbon will launch its debut collection exclusively at Harrods. In addition to the original two scents, Harrods will debut the newest Elizabeth and James Nirvana fragrances, Amethyst and French Grey, as a worldwide exclusive. Designers Ashley and Mary-Kate Olsen developed the brand’s signature fragrances to embody a sense of individuality. Created in partnership with Firmenich, Nirvana White is an alluring floral musk with notes of peony, muguet and musk, while Nirvana Black is a sensual, woody scent with notes of violet, sandalwood and vanilla. The architectural lines, rich gold accents and distinctive texture of the bottles are inspired by a vintage keepsake. The new fragrance Amethyst is a decadent blend infused with refined tobacco, sweet honeysuckle and spicy cedar wood, and French Grey is a fresh floral bouquet, evoking open-air flower markets with hints of lavender, honeyed neroli and earthy musk. Priced at £69/50ml and £95/100ml.

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