PUMA and Sophia Webster unveil debut collection
This autumn sees British accessories designer Sophia Webster, collaborate with global sports brand PUMA. The dance inspired collection of sneakers, apparel and accessories bring together Sophia Webster’s creative and feminine design DNA with PUMA’s innovative designs that are rooted in sports. Unique new silhouettes complement a curated selection of PUMA’s well-loved classics across two contrasting colour drops. The first sees sleek sheer black performance fabrics intertwined with textured flock hand-drawn patterns, punctuated with touches of fluorescent and the vibrant Birds of Paradise print; whilst the second follows a rainbow of soft candy coloured pastels, toughened up with iridescent foils, bold graphics and sports mesh detailing. PUMA’s latest Pearl sneaker features an exclusively crafted Sophia Webster rubber cage design in a kaleidoscope of striking colourways with clever finishing touches. The iconic PUMA Suedes feature fresh new colourways with translucent rubber soles whilst the PUMA classic Leadcat slides get a Sophia Webster update with metallic embroidered artwork and fluoro highlights. The first drop of the PUMA x Sophia Webster collection releases on September 5 exclusively at sophiawebster.com. Available globally in PUMA stores, puma.com and select retailers on September 9. Prices range from £30 – £230.
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