Rocawear to be stocked at House of Fraser online 

 

Music fashion brand Rocawear has announced its AW13 collection will be stocked online at House of Fraser from June 2013. The brand’s first UK apparel stockist will retail 69 styles that includes stories such as Cosmic, Camoflauge, Roc Rebels and Floral priced from £30 for caps to £129 for outerwear. This season’s collection offers on-trend floral statement prints, cosmic inspired styles, urban camouflage jackets and Aztec influenced pieces. 

This new secured commercial retailer is a new development in Rocawear’s on-going repositioning in Europe. The premium streetwear brand looks to cement its new found position moving beyond its urban core reach.