Footwear brand Rocket Dog appoints PR agency
Fashion, beauty and lifestyle PR agency Brandnation has extended its fashion PR portfolio with new footwear account win, Rocket Dog. The Rocket Dog brand specialises in laid back shoes and boots for youthful, fashion conscious females. Consciously drawing on its Californian heritage, Rocket Dog inspires individuality and statement style. The wide-ranging communications brief will include increasing brand awareness across all media channels including UK consumer, online and trade as well as seasonal campaign activation and developing the brand’s celebrity associations. The Rocket Dog brand encapsulates the laid back ethos of the Californian lifestyle, with sandals and wedges taking influences from street and surf styles. Rocket Dog is currently available in the UK, Spain, Portugal, France, Germany, Italy, Scandinavia, Benelux, Greece, Israel and Turkey. Over time the range has evolved to cover sandals, pumps, heels and boots.