feelunique focuses on France with the acquisition of Parfumeries Rive Droite
Online beauty retailer feelunique has announced the acquisition of Parfumeries Rive Droite, an upmarket French perfumery chain with four boutiques countrywide including its flagship store in avenue Marceau in Paris. This marks the first time a UK beauty retailer has expanded into the French market through acquiring an established French beauty chain. The four retail sites in Paris will be renamed as feelunique stores and plans are in place to enable brands in-store to be availa ble online to customers in France and worldwide. The Parfumeries Rive Droite management team will remain with the business. To oversee the integration of Parfumeries Rive Droite and launch the online business, Claire Blandin has been appointed as Managing Director of feelunique in France. In addition, Fabrice Rimbault, currently head of Parfumeries Rive Droite will become Operations Director of feelunique France.