NOT JUST A LABEL (NJAL) has announced the launch of its first retail space in New York City. The temporary store at the Waldorf Astoria in New York opens from December 4-13. Part of the New York City Economic Development Corporation’s (NYCEDC) Made in NY initiative, the NOT JUST A LABEL | Made in NY store will showcase a selection of NYC’s most notable emerging designers, supporting the growth of the local fashion, manufacturing and creative industries. All products available are produced inside New York City’s five boroughs. During the 10 day opening, NOT JUST A LABEL | Made in NY will offer over 400 products for purchase, from men’s, women’s, jewellery and accessories brands. A destination to experience fashion and its impact, the project will include workshops led by industry leaders, educators, influencers and celebrity designers such as Parsons Dean Burak Cakmak, People’s Revolution founder Kelly Cutrone, fashion consultant Julie Gilhart, Thom Brown, Kenneth Cole and Rag & Bone, as well as members of Pratt and FIT.

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