Latest
Popular
Puig adds Jean Paul Gaultier fragrances to brand portfolio
Puig, majority shareholder since 2011 of the Jean Paul Gaultier fashion house, has fully integrated Jean Paul Gaultier fragrances into its portfolio of owned brands as of January 1, 2016. The integration follows upon the termination of the license held by the Shiseido Company and managed by Beauté Prestige Internationale since 1993. Jean Paul Gaultier fragrances, including Classique and Le Mâle, are distributed in more than 110 countries worldwide and rank among the top sellers in most of the markets where they are sold. With this integration Puig now controls the fashion and fragrance businesses of four owned houses. Puig intends to reboot the Jean Paul Gaultier brand in view of gaining market share and enhancing the label’s international profile, which will enable Puig to achieve its growth objectives.
