Popcorn PR has been appointed by personalised card and gifting retailer Moonpig.com as its retained consumer PR agency. The agency’s remit includes delivering a strategic and stand out multifaceted PR programme that continues to position the site as the one stop shop for all gifting occasions including emphasis on its flower delivery service and vast product offering. The retained PR programme will include a series of up weighted media and experiential campaigns to support key seasonal gifting peaks with the first already well underway for Valentine’s Day as well as continued proactive and creative activations to ensure all year round awareness and increased engagement amongst both existing and loyal and new audiences.

www.moonpig.com
@MoonpigUK
www.popcornpr.co.uk
@PopcornPR