John Lewis has partnered with fashion journalist, style guru and YouTube star Jim Chapman. Jim first became known for his YouTube videos, through which he has grown an audience of more than 2.5m subscribers. Jim is a contributing editor at GQ, is regularly seen at London Collections Men and has been voted one of the UK’s best-dressed men. Over the next six months Jim will become John Lewis’s very own Style Curator – selecting and styling the items that catch his eye from John Lewis’s menswear collections. The John Lewis website and social channels will show updates from Jim, including exclusive films, photo shoots, interviews and behind-the-scenes clips.

www.johnlewis.com
@johnlewisretail
@JimChapman