Stevens PR has been appointed to handle the press and publicity of Pure Genetic Lifestyle (PGL). The brand aims to help people with their first step to a longer and healthier life, based on their DNA. PGL provides the necessary genetic testing for disease prevention, healthy eating and weight control. Every approach to any program is totally individual, scientifically proved and different for everybody. In a detailed and unique report of about 300 pages, PGL tells people the results of their genes with individualised advice about lifestyle changes, nutrition, exercise, vitamin analyses and additionally, they will receive personalised micronutrient recommendations. Prices start from £800 for Genetic Nutrition Analysis which features analyses for healthy eating and weight control.

www.puregeneticlifestyle.com