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Filippa K joins SANE Communications
SANE has been appointed as UK PR and communications agency for Filippa K. Founded in 1993 by Filippa Knutsson and Patrik Kihlborg, Filippa K is a Scandinavian fashion brand with a focus on long lasting fashion. Filippa K are passionate about curating the wardrobe for ‘now’, highlighting modern interpretations of tailored and contemporary silhouettes. The quintessential Filippa K offering consists of a womenswear line, a menswear line, shoes and accessories, and in addition reappraising the Soft Sport collection as its own autonomous line within the collection. Filippa K is present in 20 markets worldwide, 50 mono brand stores and e-commerce as well as represented by more than 600 retailers. The brand’s men’s and womenswear SS17 will be available to view at the agency’s SS17 press days (see events).
