Designer Parfums has announced the launch of actress and recording artist Ariana Grande’s first fragrance, in the UK, Europe and selected international markets from September 2015. ARI by Ariana Grande opens with a mixture of fruits inspired by Grande’s personality. The bright top transforms into a feminine bouquet of soft flowers, unexpectedly spun with marshmallow, creamy musks and blonde woods, capturing Ariana’s romantic and sensual nature. Top notes include crispy pear, pink grapefruit and juicy raspberry; with a heart of soft muguet, rose buds and vanilla orchid; and a drydown of marshmallow, creamy musk and blonde woods. Highlighted by its faceted gem-like shape and rose gold accents, the bottle includes a plush removable white Pom Pom as a playful nod to the many facets of Grande’s vivacious and dynamic style. For a sparkling touch, the bottle glows with a tint of blush pink from the fragrance. LUXE Brands welcomes ARI by Ariana Grande as the first celebrity fragrance to join their portfolio of beauty brands. Together, Designer Parfums and LUXE Brands will launch Ari by Ariana Grande concurrently in the UK, US and top international markets. The product range comprises Eau de Parfum Spray (£41), Eau de Parfum Spray (£31), Eau de Parfum Spray (£23), Hair Mist (£13) and Eau de Parfum Roller Ball (£13). Available September 2015 in the UK at Boots, The Perfume Shop, Superdrug and selected independent fragrance retailers.

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