Australian skincare brand zk’in announces UK launch and appoints PR agency
Beauty PR agency Vert PR has been appointed to handle UK press and PR for new Australian-born organic skincare brand zk’in. The range, which comprises 12 self-select products to address every skin concern, has been formulated with advanced clinically proven, certified organic ingredients chosen for both their outstanding performance and purity. It also features a 100% natural preservative system, which earned the company an R&D grant from the Australian Government for contributing new knowledge to Australian Science. The brand stands for ‘honest beauty’, and upholds a zero tolerance policy to unnatural ingredients, unsustainable business practises, animal cruelty, and unrealistic photoshopping. Every zk’in product bears the COSMOS organic standard, is free from BPA, GM ingredients and nano particles, is suitable for vegans, and has been dermatologically tested and approved. zk’in will launch during Organic Beauty Week (September 8-14) when brand founder Grace Culhaci will be visiting the UK and available for press interviews and product demonstrations. Prices range between £9.95 – £39.90.