Banana Republic has appointed international style icon Olivia Palermo as the brand’s first women’s Global Style Ambassador. The partnership sees Olivia integrated throughout Banana Republic’s global marketing, starting in fall 2016 and will extend through 2017. Shot by Inez and Vinoodh and styled by Edward Enninful, Olivia brings a fresh perspective to the versatile lifestyle brand focused on contemporary classics. Olivia will personally curate a selection of more than a dozen limited-edition direct-to-consumer women’s styles that will be available for immediate purchase live from Banana Republic’s Spring 2017 New York Fashion Week presentation on September 10. The exclusive, early-release capsule will be sold on bananarepublic.com and at the brand’s Flatiron location in New York.

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