Brand sponsorship agency WHAT IF? has announced its launch. WHAT IF? is a new collaborative concept agency with a mission to lead the industry in brand and talent partnerships. Clients are offered bespoke creative solutions, offering an undiluted and direct approach in fusing successful brand partnerships. WHAT IF? connects artists and music festivals with brands to create consumer partnerships that entertain and inspire. The agency has also announced its representation for George Shelley and Jay McGuinness to handle all brand and sponsorship related activities.

www.whatiflondon.co.uk
@georgeunionj
@jaymcguiness