British Bridal Exhibition March moves to London in April 2014

 

Ocean Media Group, Europe’s largest bridal trade show organiser, has announced that it is to relocate the March edition of the British Bridal Exhibition (BBEH) to London Olympia.  The event will run on April 13 – 15, the same date as the designer bridal event White Gallery London, which remains at Battersea Evolution. The move comes in response to both exhibitor and visitor demand to reduce the amount of trade bridal exhibitions in the UK. BBEH September will remain in Harrogate and continue to be the largest bridal trade exhibition in Europe. White Gallery London will continue to be a dedicated event, exclusively for designers; exhibitors will continue to go through the application and approval process to ensure that they meet the rigid criteria at the heart of White Gallery London’s proposition. Holding both shows on the same date in April ensures that they are the first in the international buying calendar, attracting buyers and press to the capital from around the world.