Estethica unveils SS14 news

 

Estethica, founded by the British Fashion Council in September 2006, promotes sustainable fashion at London Fashion Week, September 13-17, for the fifteenth consecutive season. 11 sustainable fashion brands will exhibit their SS14 collections in a dedicated showroom housed in the West Wing of Somerset House during the five day showcase. People Tree, will launch their SS14 capsule collection, People Tree Atelier at London Fashion Week. They will be joined by ready-to-wear designers Ada Zanditon, Katrien Van Hecke, Liora Lassalle, Lorico, Phannatiq and swimwear brand Auria. Milliners Mich Dulce and Pachacuti will showcase their collections alongside signature handbag designers Bottletop and Sonya Kashmiri. Liora Lassalle, winner of the Estethica Re-Source competition with Central Saint Martins will showcase her second collection at Estethica this season. Liora alongside Ada Zanditon, Katrien Van Hecke, Mich Dulce and Phannatiq are stocked online in a dedicated Estethica area, on YOOXYGEN, yoox.com’s eco-friendly initiative. For the sixth consecutive season YOOXYGEN will launch the designers’ AW13 collections to coincide with the first day of London Fashion Week this September.