Design Council has announced its 70 Ones to Watch, featuring 70 of the most exciting up-and-coming designers in the UK who together represent the future of British design. Showcased as part of Design Council’s 70th anniversary celebrations, the designers were chosen for an individual product or project of outstanding design ingenuity and vision. The range of submissions covered includes design disciplines from furniture design, architecture and jewellery design, to material experimentation and app development. Bound together by the common theme of designing for the future, and many of them designing to improve people’s lives, they reflect the values that Design Council has stood by throughout its 70-year history. The selected line up has been divided into six categories; Everyday living, Design for health and wellbeing, Materiality, Design for social impact, Future of city living and Rethinking reality. Designers included: Hyn Kyung Lee (pictured), who designed Future Active Wear Collection for Older Adults featuring a collection of fashion garments designed to encourage the wearer to lead a healthy and active lifestyle by improving muscle strength and flexibility by incorporating gentle exercise functions directly into these garments; and Sophie Boons who collaborated with scientist Jodie Melbourne to create NAuNO and NAgNO Jewellery, a collection made from a new material that consists of gold or silver nanoparticles resulting in fascinating optical properties. The full line up may be viewed online.

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