Luxury beauty blogzine FabTips launches

 

Luxury beauty blogzine FabTips has launched. Founded by former advertising executive, Laura Ward-Ongley, FabTips is the first luxury beauty blogzine to be launched in the UK and combines the authentic and straight talking tone of voice of a blog with the crafted content and features of a glossy magazine. The website is targeted at busy, beauty conscious women without time to read multiple magazines each month but still want to know about new beauty products on the market. The FabTips content is crafted specifically with busy career women in mind, offering time savers, tips, tricks and products that actually work. The flow of the site is devised around an average working day so readers can dip into the day’s fashion and beauty news during their commute, glance through the ‘must have’ product directory in Starbucks and then go deeper with the day’s feature during the obligatory desk lunch.