Fluorescent PR has been appointed to handle the PR for Birchbox’s Manithon in aid of CoppaFeel! Supported by the new Xtra Factor host and Radio 1Xtra DJ, Sarah-Jane Crawford as celebrity ambassador, she will also be promoting the event by modelling a limited edition T-shirt as well as appearing at the Manithon. The T-shirt features an exclusive illustration by fashion illustrator Sally Faye. The event, taking place on August 29, will see 20 manicure stations set up by Birchbox, in partnership with Models Own nail polish, in Soho Square, London with a team of therapists offering express manicures to the public from 10:00 – 20:00. The minimum £5 manicure fee will be donated directly to the breast cancer awareness charity CoppaFeel! Discovery beauty ecommerce brand Birchbox created the Manithon to generate both awareness and donations for CoppaFeel!

www.birchbox.co.uk
@BirchboxUK

www.coppafeel.org
@CoppaFeelPeople

www.modelsownit.com
@modelsown

#BirchboxManithon