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Footwear and accessory designer ECCO appoints Ketchum
Danish footwear and leather accessory designer ECCO has appointed Ketchum as its sole UK press office agency. Following ECCO’s Oxford Street flagship store launch which was organised by Ketchum in September 2015, the global agency has been appointed to handle all UK consumer communications, including influencer and blogger engagement programmes. The ECCO fashion brand, which is driven by innovation and Danish design at its core, already has large campaign launches planned for the year ahead, throughout both spring/summer and autumn/winter seasons. In addition to this, new products will be introduced throughout the year to ECCO’s existing catalogue of stylish yet functional shoes. The agency’s remit includes building brand awareness and elevating the ECCO’s style credentials.
