Today sees the launch of Friction Free Shaving’s new shave cream. Developed by shaving experts and scientists, key differences include the use of coconut oil and a unique ‘cationinc’ formula which softens hairs, reduces friction and improves the razor’s ability to glide along the skin, resulting in a closer, longer-lasting shave. The inclusion of witch hazel water and manuka honey adds antibacterial properties to the shave cream, which protects the skin against irritation. Shea butter and coconut oil hydrate the skin protecting against dryness and locking in moisture. Uniquely, this shave cream is designed specifically for women, and in consideration of how and where they shave, as well as the issues shaving can cause. Friction Free Shaving’s shave cream is the fourth product from the company, which is the first shaving subscription company designed exclusively for women. It follows the launch of their three razors Faye, Frankie and Samantha. The 100ml shave cream is priced at £6 available online.

www.ffs.co.uk
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