Gloss Communications has been appointed to handle consumer PR for Trevor Sorbie Salons. Gloss has handled all B2B PR with Sorbie for the last five years, with the agency now working on a combined consumer and B2B brief for the brand, as well as Trevor Sorbie’s personal PR. Trevor Sorbie Salons are renowned for their hair services and innovative new launches including Hair Shaping, which changes the texture of hair into straighter, wavier, curlier, smoother or anything in between while improving its condition; and the 15-minute Colour Services, a menu of four quick colour solutions that can be done in a lunch break: Root Blur, Balayage Blend, Shine Intensify and Hi-Light Fix. Trevor Sorbie Salons are in Covent Garden, Hampstead, Richmond, Manchester and Brighton with more opening soon.

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