Haircare brand Taya launches Inner Core collection
Haircare brand Taya has announced the launch of its Inner Core collection exclusively at QVC UK. The range is formulated with an ancient recipe used by an indigenous community of the Amazonian Black River, designed to strengthen the hair strand at its core – helping to fight hair loss caused by breakage. Containing Brazilian Black Clay, rich in titanium, iron and copper to increase hair’s tensile strength and elasticity, and pure bamboo fibres to fill the gaps of the hair cuticle, enhancing fibre integrity and helping to resurface weak, fragile hair. This unique combination promotes optimal hair fibre integrity and elasticity, making hair up to four times stronger after just one application. Products include: Inner Core Hair Strong Anti-breakage Shampoo and Conditioner (£27.50), Inner Core Hair Strong Anti-breakage Styling Fiber Crème (£26), and arriving March 2016, the Inner Core Hair Strong Anti-breakage Mask (£30).