House of Widian has announced the launch of its new scent. London is the latest release from Abu Dhabi based niche perfume House Widian. London is the first scent in the Sapphire Collection, which will be dedicated to cities around the world. London has always been a city of culture, a city synonymous with luxury, a city that has inspired countless works of art and literature. From the Royal palaces to the high-end stores, the Saville Road tailors to the gentlemen’s clubs of St James’s Square, London aims to capture it all. This testament to one of the world’s greatest cities is the perfect scent for the modern fragrance lover seeking something truly original. The scent features top notes of oud, cypress and violet; heart notes of lily of the valley and raspberry; and base notes of leather, dry amber, musk and vanilla. London takes the wearer on a journey from East to West. Opening notes of dark oud wood and cypress are complemented by the sweet floral aroma of violets. Heart notes of lily of the valley and raspberry give London an earthy, fruity dimension while base notes of leather and dry amber add complexity and sophistication. Finally hints of vanilla and musk tie the fragrance together for a classic scent with a contemporary twist. Widian London is priced at £215 for 50ml EDP.

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