Kapitza unveils new design for Clinique
Design Studio Kapitza has unveiled a new design for Clinique’s latest limited-edition cosmetics bag and accessories. Chosen by Clinique for its creation of bold, colourful artworks, the studio – run by sisters Nicole and Petra Kapitza – has created Geometric Spheres, a dynamic and happy design of intersecting circles that gives the illusion of a shifting perspective, creating the impression that the viewer can ‘peek’ through the circles. The design, created to compliment Clinique’s Pop product range, will feature on the company’s limited edition make-up bag and accompanying packaging available throughout the United States and Europe. A monochrome version of the pattern is printed on the reverse of the bag. Kapitza was approached by Clinique as fans of the studio’s globally renowned pattern art books, a series of books cataloguing the duo’s ongoing experimental research into geometric shapes and mathematical formulas a well as organic structures found in nature. Together with its intelligent conceptual colour language this defines the unique style of Kapitza’s art. The resulting design for Clinique is a true Kapitza design, reflecting the studio’s character and ethos.