Katie Eary teams with Fudge Professional for KFC collaboration
To mark the launch of KFC’s new lunchtime Riceboxes, KFC challenged Katie Eary to design and produce her spring/summer 2016 collection in a lunch hour – with a little help from Fudge Professional who speedily created pop art inspired, coloured, choppy bobs with a sprinkle of glitter on 10 models. Katie, renowned for her work with celebrities such as Kanye West, typically spends four months creating an entire range from conception to showcase and rose to the challenge to pack more into her lunch hour by producing a capsule collection of 13 looks. The collaborative project is part of KFC’s bid to the nation to pack more into their lunch hour and is the second phase of the #PackMoreIntoLunch campaign, which launched in March when rappers Chip, Kano and Wretch 32 produced the world’s fastest-released music video for Chip’s Feeling Myself single. The British designer created and revealed her collection at The Old Truman Brewery to a private audience.
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