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Luxury designer retailer Hervia appoints PHA Media
Luxury designer retailer Hervia has appointed PHA Media to support its in-house communications team. A concept from fashion buyer and industry expert Oscar Pinto-Hervia, the label has appointed PHA to focus initially on the launch of their autumn/winter 2015 collections stocked exclusively at Hervia.com and Hervia Bazaar in Manchester. The Hervia Group launched in 1993 when its founder, Oscar Pinto-Hervia, set out to support and promote high-end fashion and British design talent. Hervia works with brands such as Rick Owens, Thom Browne, Yohji Yamamoto, Sibling, KTZ, as well as new additions to their autumn/winter 2015 collections; Astrid Anderson and Stella McCartney for Adidas. Oscar Pinto-Hervia Founder/Director for The Hervia Group says: “We are working with PHA to allow us to amplify our presence and increase consumer awareness for the brand. We were extremely impressed with PHA Media’s integrated approach to PR, extensive contact list, knowledge of the fashion industry and proven success in achieving a high level of press coverage, and we are confident that the agency will be an invaluable asset to us moving forward.”
