Merumaya has announced the launch of its Gentle Exfoliating Toner. This new toner combines an effective concentration of natural AHA’s with a complex of moisturising active ingredients. The net result is the removal of dead skin cells to reveal brighter, smoother skin, refine pores, help minimise blemishes and a hydrated, softened, buffered feel. Ingredients include natural betaine, which softens and hydrates; hyaluronic acid, which holds up to one thousand times its own weight in water to prevent skin feeling stripped and tight, as well as add plumpness, which helps reduce the appearance of fine lines. Including these hydrating, softening, buffering ingredients, means that the brand has been able to use Nnatural Alpha Hydroxy Acids (AHAs) at maximum levels, that gently peel away dead skin cells, whilst unblocking and cleansing pores. Skin is left looking fresher, feeling smoother and prepped and primed to absorb treatment products. Launches February 1. RRP £17.50.

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