Cosmetics brand No7 has unveiled its Match Made skin tone analysis app. This new virtual service is designed to help women find the foundation shade that is ‘just right’ for them, from the comfort of their own home. Using the advanced colour calibration of the No7 Match Made skin tone analysis card, (available free in all Boots stores and delivered with all boots.com beauty orders from September) the app uses advanced colour recognition to reveal women’s No7 skin-true shade. In the coming months, women will also be able to use the No7 Match Made skin tone analysis App to discover the No7 lipsticks and blushers that are most flattering to their skin tone. The No7 Match Made skin tone analysis App is available to download on iPhone and Android from August 31.

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