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Norwegian Rain launches first stand alone store
Scandinavian rainwear brand Norwegian Rain has announced the opening of its first stand alone store in Piccadilly. Opening at the beginning of June, the store will offer Norwegian Rain’s iconic rainwear for both men and women including their signature piece the Raincho. Accompanied by suiting, shoes and leather goods from T-Michael as well as a curated selection of Scandinavian mid-century furniture by Modern Tribute. Norwegian Rain aims to hold numerous events in the coming months gearing toward their anticipated AW16 collaborations with Grenson Shoes and Ally Capellino.