Natural and organic distributor Pravera has announced the launch of its own ORGANii brand. The personal care brand offers a range of affordable, certified organic hand soaps, liquid soaps, shower gels and plasters. ORGANii launches with a collection of 19 products, consisting of six Soap Bars, four Liquid Soaps, six Shower Gels and three different Plasters. Graeme Hume, Founder and MD of Pravera Ltd, developed the ORGANii brand when he spotted a gap in the market for stylish looking, high quality natural and organic products that offer value for money. He says: “I’ve always been passionate about bringing ethical, natural and organic brands to the UK and Irish market and it’s very exciting I’ve been able to use this experience to develop my own brand. ORGANii is a stylish range of everyday organic products at an affordable price point. My experience tells me that both retailers and customers appreciate certified natural and organic products that have a competitive price point, so I wanted ORGANii to tick those boxes.” Each product within the range is certified natural and organic; all the soaps and shower gels are ECOCERT certified, whilst the plasters carry the ICEA logo. ORGANii will be available from August 10 from selected health food stores and independent pharmacies across the UK and Ireland, and online at organii.co.uk priced between £2.65 – £5.95.

www.pravera.co.uk/organii-everyday-organics
@Pravera