Mercer Keeble PR has been appointed by Italian label Princess Handle With Care. The agency’s remit includes overseeing the day to day press office in the UK and internationally, as well as handling any events and interviews for designer, Laura Azzariti. Founded in 2009, the brand initially launched with a range of classic t-shirts. The brand launched in its current form for autumn/winter 2011 to offer a range of striking separates with romantic tones. Each piece offers hand crochet work by committed artisans in Italy. Princess Handle With Care are committed to offering the highest production quality and in direct contrast to the fast fashion culture, they offer small production runs where each piece is created by hand. Alongside its ready to wear range, Princes Handle With Care also offers a Couture line, where pieces are made in a single edition and tailored by hand to meet the customer‘s exact requirements of individual fit, style and colour.

www.princesshandlewithcare.it
@PRINCESSHWCARE
www.mercerkeeblepr.com
@mercerkeeblepr