Beauty brand PUR has announced the launch of its Triple Threat Mascara. Designed to provide extreme length, curl and volume, the slender wand grips both top and bottom lashes at their base and effortlessly combs through for precision application and ultimate definition. Triple Threat contains a slimline brush to ensure all lashes are fully coated in jet black pigment, and good for your lash ingredients to condition and prevent premature fallout. RRP £16.

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