Premium handbag and accessories brand Radley has announced two new licensing partnerships to extend and enhance its product category offering. The first will see the launch of Radley Fragrance with a signature eau de parfum and bodycare range, made in England and developed from a collaborative licensing partnership with British fragrance house Broad Oak, a subsidiary of Floris Ltd, a 9th generation independent perfumer established in 1730. The fragrance was also created in partnership with award winning perfumer, Azzi Glasser. This range will launch in March 2015. Already in development for late 2015 is a second signature eau de parfum and home fragrances. The second will see the brand partner with The Pelham Group on a worldwide licensing agreement for all Radley luggage. Radley currently produces a small seasonal luggage collection designed in-house but with growing consumer demand Radley sought out The Pelham Group, the leading UK specialist in this product category to outsource expertise, bringing a more extensive and committed travel offering as the brand continues to expand internationally. The range will launch in July 2015. These two new partnerships follow on from the success of Radley’s two existing licensee’s: in watches with Peers Hardy, launched in 2011; and in eyewear with Inspecs, launching in November 2013.

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