Rosie Fortescue has announced the launch of Nailed London and appointed Niche Public Relations to handle PR activity. The Made in Chelsea star’s new nail range launching this year is set to revolutionise the way nail polish is applied and worn. Combining her love for fashion and passion for polish, she has created a nail range, which comes in 28 shades and uses a gel-like lacquer system to deliver a long lasting manicure that you can do yourself. The range delivers a high-shine finish and long lasting look with four glitter effect polishes, including a base coat that protects and brightens nails and acts like a binding layer for the lacquer, and a glossy topcoat that delivers luminosity and durability to lacquer. Nailed London is fusing together fashion-forward nail shades and a patented three-step system, developed to closely match the look, feel, wear and gloss of a professional gel polish. It achieves two to three days better wear than other gelled products and gives a higher level of gloss without the hassle of a UV cured in salon gel manicure. Shades include Noodle Nude, Thigh High Club (deep red), Liquid Lunch, and Rosie’s Red. Nailed London is available at Harvey Nichols nationwide and feelunique.com.

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