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    Topshop collaborates with illustrator Maison Stella to create first digital Zine

    Topshop unveils the latest issue of its biannual ‘Zine’. This is the first edition of the publication to be digitally integrated and fully shoppable. Designed in collaboration with the collage artist and illustrator Stella De Witte, known as Maison Stella, the AW13 Zine showcases the best of Topshop’s upcoming collections and highlights of this seasons’ cultural hits. Contributors include Sophia Webster, photography duo Gus & Stella, Indigo Clarke and British Vogue’s Emma Elwick-Bates, under editorial direction from Topshop Creative Director Kate Phelan. For the first time, the ‘Zine’ is available to download from the iTunes App store as an addition to the current Topshop app.  App users will have access to additional and exclusive content from across the ‘Zine’ features. These include short fashion-films, an interview with Topshop supported NewGen designers Marques’Almeida, interactive Maison Stella animations and an exclusive preview of the latest Maarten van der Horst for Topshop collection. All of the product in the Zine is instantly shoppable from Topshop.com via the App.

     

    www.topshop.com

     

     

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