TRACE Publicity has been appointed to handle the press and publicity for 72 Hair. Created by experts in their field, 72 Hair and their range of products was inspired and produced after years of research and development. The innovative 72 Hair smoothing gel treatment has been designed to penetrate all hair types and rejuvenate hair, bringing it back to its healthy original state, by actively conditioning and revitalising the hair. The results eliminate frizz, locks in colour and reduces blow drying time for up to 12 weeks. Their range includes shampoos, conditioners and aftercare products.

www.72hair.com
@72Hair
www.tracepublicity.com
@TRACEpublicity