Travel brand Ametti appoints Dyelog

    Dyelog has been appointed to handle the PR and communication for US based DTC travel brand – Ametti, founded by Tessa Horovitz and Jessie Minikes in 2019. Handcrafted in Italy in leather and coated canvas, the collection is feminine, versatile and practical.  Leading the pack are Salvia – a luxurious set of colourful packing cubes for the art of travelling with well designed areas for your apparel, liquids and accessories made in saffiano canvas and Pegasus – a smart carry-on with built-in technology that connects to an app, where you can determine its weight and also a proximity sensor so you’ll always know when it’s close. Since Covid-19 changed everything with respect to work and especially travel, Ametti [like all good travel companions] has adapted and embraced the change. Having pivoted towards building a virtual society for female travellers to get together, The Ametti Society aims at building a strong community for positive impact and counts meaningful founding partnerships with Women’s Global Empowerment Fund and six degrees society. Designed to bring a little happiness in hard times, the new Ametti Encounter series takes guests on a virtual journey to make connections and learn from travel tips and shared experiences. Encounters so far ranged from Morocco to Mexico Through The Eyes of Mixology.


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