Vidal Sassoon introduces Infra Radiance range

 

Haircare brand Vidal Sassoon introduces its latest dryer, straightener and curler featuring Infra Radiance Technology. Gentle infrared heat is combined with the standard air flow or heated plates/barrel to help deliver more even heat, to smooth the hair cuticle and preserve its natural moisture, resulting in reduced frizz and soft, radiant results. The new Vidal Sassoon Infra Radiance range includes the Infra Radiance Curler (£29.99), Infra Radiance Dryer (£49.99) and Infra Radiance Straightener (£59.99). The collection launches in autumn / winter available instore and online at Boots.