Weleda has announced its sponsorship of the British Fashion Council (BFC) project The Model Zone at London Fashion Week. This is the official BFC ‘chill out’ zone where models can recharge their batteries, and look after their health and wellbeing. The exact location of The Model Zone remains private and is only accessible to professional models. Weleda’s team of beauty therapists Amanda Bucher, Shona McStravick and Dija Ayodele will offer revitalising treatments and massages with a choice of fragrant body oils, plus soothing mini facials and holistic skincare advice. Homeopath and natural health expert Wendy Rushin will be on hand for wellbeing consultations. Models will also be given a ‘fashion week survival collection’ containing an assortment of Weleda products including Weleda Skin Food, Citrus Refreshing Body Oil, Nourishing Millet Shampoo, and Lavender Relaxing Bath Milk.

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