Nutraceutical skincare brand Works with Water has teamed up with luxurious vintage/retro inspired loungewear brand Glitter and the Moon as part of the company’s #BEUNSELFIE social media campaign to encourage friendship and selflessness. Launching May 23, the help: us #BEUNSELFIE campaign aims to encourage people to recognise, celebrate and reward truly supportive friends and help raise the importance of friendship in a world – both on and offline – where ‘selfie’ self-absorption and personal criticism is increasingly the norm. Every week for four weeks, people are invited to nominate the true friends in their lives – those that have positively helped raise confidence and self-esteem with tips and advice from skincare to style – and give their reasons why that person is an especially good friend. The most compelling entry each week will win an exclusive gift bag of personalised loungewear and help: skincare products, which will be delivered to the person they have nominated as their unselfish friend. The first winner will be chosen May 27, with subsequent winners announced every Friday.

www.workswithwater.com
@HelpClearSkin
www.glitterandthemoon.co.uk
@GlitterandMoon